Niche Markets, Attraction Marketing and How To Use them With Your MLM - Part 2

May 28, 2008 · Print This Article

In Part 1 I gave you some broad ideas on how to create a niche market for your MLM company’s products.

Today let’s look at creating niche markets within your niche market and how this can benefit the downline you are building.

Back to our two examples we are using – the travel business and the health and wellness company.

If I was in a travel business and decided to promote the Shoalhaven region on the south coast of New South Wales, Australia – OK I live here, I’m biased but it’s really beautiful and if you travel down-under make sure you come and visit!

Jervis BayThis is a photo of Jervis Bay - some of the best diving, dolphin and whale-watching on the coast! 

Back to the task at hand - I could use the following categories to make micro-niches –

Camping in the Shoalhaven region, camping for families, camping and outdoor stores
Bushwalking, 
Surfing, favourite beaches, family-friendly beaches
Fishing, boat hire, equipment hire
Scuba Diving
Whale Watching
Tourist information centres
Walking trails, easy walking trails for children and older folk
Cycling, cycle hire
Golfing, golf courses
Arts and Craft, galleries, markets
Horse Riding and Farm Stays
Family Activities
Historical Houses
Gardens
4-wheel Drive Adventures

Get the idea - of course you do!

Health and wellness products – if it was, say a vitamin supplement, your micro-niches could be –

Women’s health
Men’s health
Teenagers, acne, puberty (don’t talk about it I have two going through it right now – Yikes!)
Pre-School
Over 40’s – oops, that’s me! over 50’s, over 60’s etc
Pregnant women
Retirees
Sports men and women
Stress related illness
Menopausal women
Heart conditions and how to have a healthy heart

Now, can you see with the above two examples how you will be targeting specific groups and using the basics of attraction marketing.

How does all this tie in with your downline?

Look out for Part 3 of  Niche Markets, Attraction Marketing and How To Use Them With Your MLM

Don’t miss Part 3 subscribe to the Renegade Basics feed.

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • Facebook
  • StumbleUpon
  • Sphinn
  • del.icio.us
  • Mixx
  • Google
  • Technorati
  • Bumpzee
  • Furl

Comments

One Response to “Niche Markets, Attraction Marketing and How To Use them With Your MLM - Part 2”

  1. Mr. Sustainable on May 29th, 2008 7:20 pm

    Thank you! My company is not MLM it is in an underutilized niche. I look forward to employing your ideas.

Got something to say?